RiCreate
The app that keeps your website alive, your content going out and your social media moving
There's a moment every website owner will recognise. It usually happens on a Sunday evening.
You've just remembered that the last article you posted on the website was in March. You haven't put anything on Instagram since the week before that. Your website still has the old About page from two years ago. You meant to update it. You just never quite got around to it.
This isn't laziness. It's just that running a business is a full-time job, and keeping a website going is quietly another one on top of it.
RiCreate was built to take that second job away from you.
What Does RiCreate Do?
Publishes your content automatically — you set the time, RiCreate does the rest
Writes in your brand's voice and handles all the SEO without being asked
Turns your content library into a ready-made social media plan across every platform
Schedules posts to LinkedIn, Facebook, Instagram and X — automatically, at the right times
Comes with every website we build. The app and the site are made for each other.
It Goes Live When You Say — Whether You're There or Not
When a piece of content is ready, you set a date and a time. And at that exact moment — whether you're with a client, on a job, or asleep — it goes live on your website. Automatically. Without you.
Write a week's worth of content on Monday morning. Schedule it across the week. Then close the tab and get on with your actual work. By Friday, five things have gone out and you haven't thought about any of them since Monday.
Keeping a website consistently updated is what builds trust and brings in traffic over time. It's also almost impossible to do manually when you have a business to run. RiCreate is what makes it possible.
The Blank Page Problem — Sorted
RiCreate has AI writing tools built in, and they work differently to most.
You decide how it sounds. Set up as many Tone presets as you like — one for each brand, one for each situation — and when you sit down to write, you pick the one that fits. The AI follows those instructions, so what comes out actually sounds like it belongs on your website.
Give it a brief, a word count, and a few bullet points of what you want covered. It builds a structured first draft from that. And if you're not sure what to write at all, RiCreate will tell you — it looks at your categories, what you've already covered, and surfaces the gaps. The questions you haven't answered. The topics your audience is still waiting for.
Once the article is done, all the genuinely important and, let's be honest, quite frankly tedious stuff takes care of itself. Meta title, meta description, structured schema data, alt-text for every image — all generated automatically from the finished piece. Without you having to care about any of it.
Your Content Library Is Also Your Social Media Plan
Here's something most businesses don't realise about their own website. They have articles, guides, project pages, case studies — real work that took real time — and most of it has been seen by almost nobody. It went up, got shared once if they were lucky, and then quietly disappeared.
Open the social media section of RiCreate and you can see your entire content library in one view, with a clear picture of what's been covered and what hasn't. For most people, that first look is a bit of a moment. Months of content. Almost none of it shared more than once.
The list isn't there to make you feel bad. It's there to make the next step obvious.
Take one article and turn it into posts for every platform — LinkedIn, Facebook, Instagram, X — each one written differently, because a LinkedIn audience and an Instagram audience are not the same people and don't want to read the same words. Then schedule them on different days, so that anyone who follows you on more than one platform isn't staring at the same post twice in the same afternoon.
All four platforms connect directly to RiCreate. The posts go out automatically, at the times you chose. One Monday morning session. A week of social media, handled, without you touching your phone once.
Rather We Just Did the Whole Thing?
RiCreate gives you everything you need to manage your content yourself. But having the tools and having the headspace to use them are two different things — especially when you're running a business at the same time.
That's what our Ongoing Management Service is for. We handle the content end to end — planning it, writing it, scheduling it across your website and social media, keeping everything moving while you focus on the work that's actually yours to do. Your accounts stay active. New things keep appearing. None of it is your problem.
Some clients use RiCreate themselves and love it. Others hand everything to us and don't think about it again.
Stop worrying about your content. Start running your business. That's exactly what RiCreate is for.
Want to learn more about RiCreate?
If any of this sounds like your situation, it might be worth taking a proper look. Head over to the RiCreate website — and while you're there, make sure you try the interactive demo. It's the quickest way to see exactly what it feels like to use it.
And Don't Forget...
RiCreate takes care of your content — but keeping a website running well is about more than just publishing. If you want someone keeping an eye on the bigger picture — updates, performance, security, all the things that quietly matter — that's what our Ongoing Management Service is for.
Find out more about our Ongoing Management
Want us to Build Your Website?
Before you can keep a website going, you need one worth keeping. If you'd like to know more about how we build websites — and what working with us actually looks like — you can find out everything you need right here.
RiCreate is one part of something bigger, the RiCollection. What if the software your business needs already exists—and can still be made entirely your own? That's the idea behind the Ri Collection: fully working applications, each one customisable to your business.
Of course, its always good to get a feel of what a software company makes, so take a look at just a few of our RiCollection Apps. Here is just a taster of what we create.
RiWord — Hands-free computing, properly done. RiWord listens to your voice and turns it into action: reading your taskbar, opening your apps, pasting text where you need it, searching the web, and transcribing speech so you never have to stop what you're doing just to type something.
RiMail — The email engine that ties the Richah suite together. Design branded templates with AI, configure your mail profiles, and then let any of your systems send professional, on-brand emails through a single API call. One setup, consistent emails, everywhere.
RiCheck — Peace of mind for the things running in the background. RiCheck keeps an eye on your tasks, services, and processes, and records the exact moment anything stops. So when something goes wrong overnight, you're not guessing what happened—you already know.
RiNet — A fully working intranet, ready the day it's deployed. Whether it goes on premise or in the cloud, RiNet arrives with login, user management, role-based access control, and a responsive UI with a dynamic menu system already wired up. Multi-tenant ready from day one, and no blank canvas to figure out—just a solid foundation your team can actually use from the start.
RiOrganise — Put your private work and team projects in one spot so you can stop jumping between five different apps all day. Boards, notes, calendars, chat, time tracking, invoicing, an encrypted vault — all in one place, all under your control.
And that's just a small part of what is in the RiCollection Portfolio. And if we haven't built it yet? Well, if you've spent the last ten minutes reading this and thinking "yes, but what about..."—that's exactly the conversation we want to have. Get in touch, tell us what your business looks like and what it needs, and let's build the solution.
Can RiCreate post to my social media accounts automatically or do I need to do that manually?
Yes, it posts automatically. RiCreate connects directly to LinkedIn, Facebook, Instagram, and X, and publishes your scheduled posts at the times you choose — even when you're not there.
What happens to the SEO stuff like meta descriptions — do I need to write those myself?
No, you don't. RiCreate automatically generates meta titles, meta descriptions, schema data, and alt-text for images from your finished content, so you don't have to think about any of it.
Is RiCreate a separate thing I have to pay for or does it come with the website?
It comes with every website we build. The app and the site are made to work together, so you don't need to buy or set up anything separately.